They're popping up everywhere. Your favorite website has one. Your favorite television show has one. Even your teenager has one. Blogs. What are they? Why are they everywhere you look? Should you consider creating one to complement your online business?

Most simply put, blogs are like journals-only, instead of being made of the paper and cardboard kept secret by an even thinner piece of cardboard and a lock your baby brother frequently opened with a paperclip, these journals are online.