Laurus
Laurus Nobilis has 11 years of experience in FMCG business. He has been working primarily in Sales and Supply Chain. Since 2007 he is running the www.biz-development.com web site dedicated to development of managerial skills and knowledge, necessary for the business running.
Articles by this Author
Product Positioning And Merchandising In The Retailer Outlet
- By Laurus
- 07/6/2008
- Management
- 819 words
- Unrated
- Full Story
- Printer Version
Positioning and Merchandising in the outlet are a part of a process of presenting the product to the consumers Good positioning is the key of the success in selling the product
Ultimate Cost - Purchasing An Item At The Ultimate Cost
- By Laurus
- 07/7/2008
- Business
- 818 words
- Unrated
- Full Story
- Printer Version
It is well known fact that one of the goals of the trade is to buy an item at the lowest possible cost and then to sell it at the highest possible price That sounds simple and obvious
Employment Process, Step by Step
- By Laurus
- 08/9/2008
- Jobs
- 824 words
- Unrated
- Full Story
- Printer Version
The process of employment starts with identification of need The need can be caused by new business need (new positions planned in a business plan for a next year)
Coaching For High Performance
- By Laurus
- 08/9/2008
- Management
- 607 words
- Unrated
- Full Story
- Printer Version
Coaching is a term that is used very frequently in many areas of human activity: sport, school, work or even family There is a misunderstanding what is the difference between Training and Coaching
Employee Appraisal
- By Laurus
- 08/9/2008
- Management
- 539 words
- Unrated
- Full Story
- Printer Version
Appraisal of employee is the periodical process of reviewing his/her performance in specific areas versus predefined standards This appraisal is initiated, supervised and collected by HR, but essentially is conducted by supervisor with his subordinate
The Well of Fortune
- By Laurus
- 09/12/2008
- Finances
- 1193 words
- Unrated
- Full Story
- Printer Version
What do I need to build a fortune Is it to be born rich
Effective Time Management
- By Laurus
- 09/15/2008
- Self Help
- 768 words
- Unrated
- Full Story
- Printer Version
Why do we need to manage a Time Although term Time might sound like something that is unlimited and free, since everybody can have it, whether someone is rich or poor, young or old, and having different occupation
Expanding the Market Footprint
- By Laurus
- 09/29/2008
- Management
- 744 words
- Unrated
- Full Story
- Printer Version
Every product has its life span that passes through 4 phases: Development, Expansion, Harvesting and Decline The goal of every product owner is to build successful product that will succeed in the market
Basic Presentation Skills
- By Laurus
- 09/29/2008
- Management
- 1013 words
- Unrated
- Full Story
- Printer Version
Presentation is a communication process of transmitting the message from the presenter to the audience This message can vary in length and complexity
Avoiding Marketing Traps
- By Laurus
- 10/5/2008
- Advice
- 1170 words
- Unrated
- Full Story
- Printer Version
Most of the people do not understand the real nature of the today's marketing Marketing sounds like service that has intention to connect manufacturers and retailers with customers, to provide information and education to the customers

