This is really a side effect in our caveman times when colours really played a major part in survival. It had been an important life skill to understand which colour berries were safe to consume and which types of creatures were harmful. Even today, certain colors make us feel certain things that is the reason why you will discover particular colors constantly connected with another item.
Just how many fast food chains use yellow and red due to their logos? That is because we associate the colour yellow with rate and enjoyment, and the colour red can activate stimulation, for example appetite.
The color you choose for your explainer movie will be dependent on the sort of message you are searching to get across. Read more about what different colours communicate to locate the most suitable choice for the explainer video.
White
We combine white with cleanliness and hygiene. Too much white however can remind folks of hospitals that isn't typically a happy institution.
Black
Black may be risky as it could be related to boldness and restrain or it may be related to sophistication. It depends mostly on the plan and other colours are used.
Red
Red is the colour of electricity. It creates strong stimulation and feelings so should be used properly as an eye grabber.
Blue
Blue is reddish's reverse. It produces a feeling of calm and trusting, particularly when light and dark is utilized collectively. That's the reason why so many banks use the colour blue.
Green
As you may guess, green leaves us think of balance and nature. It's the ideal colour to communicate a message of wellness, particularly when blended with orange.
Pink
Pink is often related to femininity and provides a calming effect. It is most often used for goods which are targeted exclusively toward girls.
Yellow
It's suited to products looking to convey a concept of pleasure and youthfulness.
Grey
Grey can be connected with boredom but obtaining the ideal tone or mix can turn this colour to some message of whatever from professionalism to comfort.
Purple
We combine purple with spirituality, relaxation and meditation that's the reason why it's a widely used colour in aromatherapy products.
Brown
Brown may be a fantastic choice to black because it is quite severe but at a more soothing manner. It's also connected with warmth and nature and may be effective when used properly.
Color choice is among the main factors when it comes to about your clients on an emotional level. An explainer video production company like Clear Explainer will be able to help you discover the ideal color combinations to fit your company and communicate your message in the very best way possible.